Priority Architectural Graphics was founded in 1995 by owner, Juliana Choy Sommer. The company’s roots were in the design and production of custom engraving for local business, later expanding into the largest architectural graphics and signage firm in San Francisco.

Priority Architectural Graphics is the parent company of Laserbuilt, a web-based company that provides precision laser-cutting services for architects, designers, creatives, and makers.


Company founded as Priority Engraving.


Manufactured and installed signs in CA State Civic Center, the first Design/Build Project for the State of California.


Moved into current headquarters at 1596 Hudson Street in San Francisco.


Moved in-house project management to the cloud to streamline client production process.


Began 3D printing for all ADA compliant signage using innovative, new fabrication technology.


Moved all field-to-office coordination to the cloud to ensure real-time communication with client project teams.